10 Tools to Establish and Maintain a Reputable Brand

Brand building is far from easy, especially if you are establishing your personal brand or profile. Whether you are an entrepreneur looking for partners or clients, or a professional looking to enhance your online résumé, you cannot just rely on creativity. You also need to study your target audience, have a good idea of how […]

How to Figure Out What Your Client Really Wants

Today we’re covering how to know what your client really wants. This is something that I think we overlook a little bit, really diving into our client’s head and their mind, what they’re thinking, what keeps them up at night. And we tend to create these posts. This is totally what I used to do. […]

What To Do When It’s Time To Get Rid of That Old Ride

Sometimes, your old ride is like that pair of shoes you’ve had forever.  They’ve definitely seen better days, you have to admit.  But they’re familiar and you just hate to let them go.  Even so, you know it’s time to consider something new.  Shopping for a new ride is one part of the task.  How […]

An Easy 9 Steps to 10,000 Followers on Instagram

Growing my Instagram followers to 10,000, there’s a lot of lessons I’ve learned. We’ve been working hard. We’ve been posting daily and I’ve learned so much. We’re very excited for this milestone, but even more excited to share the behind the scenes with you all. I’m going to cover nine things today. Subscribe on your favorite platform […]

Why Going Solo Could Be The Key to Finding Your Passion

As humans, we’re innately social, which has many benefits; we get to enjoy dinners out, new experiences and going to the movies with our friends and family.  However, our modern lives often have a way of making socializing difficult, especially when we reach our 30s and 40s.  In fact, 44% of Americans said that their plans […]

6 Tips for Content That Converts

Name a major company, and you can bet it invests in content marketing. Among those with 100 or more employees, 84.5 percent use the tactic to build awareness and generate leads. So why is it that barely half of B2B marketers think it produces “good” ROI? The reason is simple: Not all content converts. Content […]

Why Corporate Results Are a Matter of Personal Style

To thrive in this female-driven consumer world, female leaders should be at the forefront of all strategic decisions. These leaders need to have more than just a seat at the table. In fact, companies should work to empower these women with opportunities to be in front of the audiences that will drive revenue. Remember that […]

4 Ways to Increase Customer Renewals

American companies lose nearly $140 billion annually to avoidable customer churn — that’s a number that would be frightening if it didn’t make so much sense. Businesses lose customers all the time, and it’s not always for good reasons.  Regular customer renewal is critical to business. It’s no secret that taking on a new customer costs […]