6 Tips for Content That Converts

Name a major company, and you can bet it invests in content marketing. Among those with 100 or more employees, 84.5 percent use the tactic to build awareness and generate leads. So why is it that barely half of B2B marketers think it produces “good” ROI? The reason is simple: Not all content converts. Content […]

Why Corporate Results Are a Matter of Personal Style

To thrive in this female-driven consumer world, female leaders should be at the forefront of all strategic decisions. These leaders need to have more than just a seat at the table. In fact, companies should work to empower these women with opportunities to be in front of the audiences that will drive revenue. Remember that […]

4 Ways to Increase Customer Renewals

American companies lose nearly $140 billion annually to avoidable customer churn — that’s a number that would be frightening if it didn’t make so much sense. Businesses lose customers all the time, and it’s not always for good reasons.  Regular customer renewal is critical to business. It’s no secret that taking on a new customer costs […]

How To Set Your Goals And Create A Plan For 2020

In today’s episode, me and my special guest, Crystal Barrow, will be sharing how we set up our goals and creating a plan for 2020. So let’s dive in! How To Set Your Goals And Create A Plan For 2020 Crystal’s process for setting goals to make a career change in 2020 Crystal Barrow Lawyer […]

Reasons You Need to Attend a Seminar

The word seminar has a negative connotation. Several industries (sales, real estate, time-shares, and multi-level marketing to name a few) loosely use the term to describe their gatherings. The majority of these “seminars” turn out to be nothing more than high pressure sales pitches. Every “seminar” that I’ve been to has been 3 hours of […]

Entrepreneurs: Looking to Hire? Avoid These 3 Hiring Mistakes

New entrepreneurs typically take on all business roles themselves during their first year of operations, by necessity not choice, according to new research published by SCORE, mentors to America’s small businesses. Still, the report shows that over half (54%) of startups are looking to hire in their first year of operations. If you’re considering hiring […]

3 Things Employees Need to Make Data-Driven Decisions

Many companies roll out a new business intelligence strategy with high hopes, only to experience underwhelming employee adoption rates and a low return on investment. This situation understandably leaves leaders scratching their heads wondering, “What happened?” To put it simply: Becoming a data-driven organization requires more than simply deploying new business intelligence (BI) software or […]

Benefits of Online Education

Variety of programs and courses: From traditional four-year universities to completely online career colleges, higher education today offers a variety of options for learners. This means that no matter what students wish to study, from cooking to rocket science, they can find online education they need. They can also earn every academic degree online, all […]

3 Ways to Plan For Profit in 2020

When I first started my blog, I was making some income each month. I was getting paid for sponsored posts and requests for sponsored posts here and there. I made enough to hire a virtual assistant, but everything I was bringing in, I was spending. So I needed more income to make my blog a […]